Vale launched the Essentiality campaign in April 2026, created with agency Africa Creative, to show how its minerals power modern life & the energy transition. Nickel drives electric vehicle batteries, copper connects digital infrastructure, & iron ore briquettes cut steel CO₂ emissions by up to 10%. Since 2024, Vale sources 100% of its Brazilian mining electricity from renewables. The Waste to Value program recovered over 12 million metric tons of iron ore from tailings in 2024