Belgian steel distributor Rosseel acquired Aleja’s operations in Welle-Denderleeuw on 1 October 2026. The deal adds steel beam & reinforcing steel capabilities to Rosseel’s Tielt & Ruddervoorde facilities. Aleja’s existing team will continue operating from the same location initially. The acquisition continues Rosseel’s regional consolidation strategy following its 2021 absorption of Metaalhandel Hemeryck-Heindryckx